Monday, December 2, 2013

Amazon Kindle Fire HDX Ad pokes Fun at Apple, Jony winter - PC Magazine

Amazon Kindle Fire HDX 8.9

Top electronics brands battle it out every gift-giving season, Amazon But this year is once again targeting Apple with new Kindle Fire at ad HDX That Cupertino STIs and design chief Jonathan Ive.

According to the commercial, in a Fight Between the e-retailer’s new high-definition tablet and Apple’s just-released iPad Air with Retina display, Amazon’s product Takes The Crown for more pixels, lighter weight, and lower pricing.

Amazon unveiled the 7-inch and 8.9-inch Fire HDX models in September, Which sport screens and high-nothing 24-hour tech support system. Starting at $ 379, the larger of the two sports a 2.2GHz Qualcomm Snapdragon processor 800, 2GB of RAM, and a 2,560-by-1, 600 screen.

The iPad Air, Meanwhile, offers a 2,048-by-1-pixel display 0.536.


Amazon Kindle Fire HDX 8.9 “

Despite its name, the newest of Apple’s Is not Exactly Slater at featherweight, as Amazon points out, the Kindle Weigh Actually about 20 percent less Than the “astonishingly light” iPad.

The TV advertisement

Takes aim at more than a competing product – It also MOCKS London-born head designer Ive, Whose English accent is mimicked Air to Introduce the iPad as “magical.”

Apple

‘ve Been the Butt of Many an advertising joke, from Microsoft to Nokia to Samsung.

The HDX 8.9

Kindle Fire is on sale now for $ 379 (16GB), $ 429 (32GB) or $ 479 (64GB) for Wi-Fi only, the Apple iPad Air Starts at $ 499 for 16GB.

Those looking for a smaller tablet Can Take Advantage of Amazon’s Cyber ??Monday sale, Which offers the Kindle Fire HD 16GB for $ 119, and the new 7-inch Fire HDX for $ 179. The 8.9-inch device is not discounted.

Check out Amazon’s best impression in the advertisement below-ive.

For more, see PCMag’s reviews of the Amazon Kindle Fire and the Apple iPad HDX Air, as well as the slideshow aboved. Also check out How Amazon Became a Force in Tablets.

Over the weekend, Meanwhile, Amazon chief Jeff Bezos primeas Announced, New drone delivery experiment aimed at Providing half-hour, Same-day delivery. A formal introduction of the service is still years away, I said during Sunday’s 60 Minutes .

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